An Honest Look at 22Miles in 2025

We live in a very fast-paced world. Visual communication is more important than ever, as it helps you to maintain brand consistency. It also helps you to make sure that you are delivering across every touchpoint, and delivering targeted messages consistently. From airports to universities and even venues, organisations have to work to try and adapt to the changing landscape. If you need help navigating this transition, and if you want to make sure that you are delivering the right solution, then 22Miles could be the solution.

Flexible and Scalable

One key benefit of 22Miles is that they offer flexible and scalable solutions. They can provide you with a robust CMS which helps to meet the needs of modern-day businesses. With AI-powered features as well as scalable deployment, it’s clear that business owners are now more empowered than ever to manage and evolve their content strategies. With that said, you need to make sure that it holds up as a reliable option in 2025. If you are on the fence, then this is the guide for you.

Pros of 22Miles

There are a lot of pros to using 22Miles, some of which can be found below.

Unmatched Flexibility

One of the main benefits to using 22Miles is the fact that you can take advantage of unmatched flexibility. It doesn’t matter whether you are looking for a cloud-based solution or whether you are exploring the idea of on-premise hosting, because 22Miles can easily help you with your marketing, regardless of the infrastructure you are using. You can also integrate it relatively easily with your existing devices as well, which is ideal to say the least. Not every company offers features like this, so if you can use it to your advantage then it will certainly benefit you now, as well as later down the line. If you can keep this in mind, it’ll benefit you a lot.

Omnichannel Management

Another great thing about 22Miles is that they offer you the chance to manage your content across a huge range of devices. From digital displays to mobile platforms, you can easily enable brand consistency while also making sure that you save a lot of time. You can centralise your dashboard and you can also make sure that everything is as it should be.

Scalable

Whether you are a small office or whether you are a multi-national corporation, 22Miles is able to scale so that you can effectively meet your needs. The great thing about the platform is that it can provide you with enterprise-level governance. Scalability like this makes it a great choice for businesses and it also means that you can get the help you need, regardless of how large or complex your organization might be.

Advanced Wayfinding

Another huge benefit of 22Miles that you can take advantage of would be the advanced wayfinding. 22Miles excels at providing you with interactive maps, alongside AR navigation. Features like this are ideal for larger venues and it also means that you can take advantage of in-room booking features. Not only does this make it easier for you to manage your space, it also means you can support hybrid working, which is major to say the least.

Seamless Integration

The platform works with existing tech stacks, including calendar tools, and sensors. If you want to incorporate things like occupancy sensors or if you want to embed your signage into your general ecosystem then you can do this with ease. You can also make sure that your platform fully aligns with your capabilities, so your business communication and visuals can be truly compelling, which is great to say the least.

Cons of 22Miles

With everything, there are some cons to 22Miles. 

Learning Curves

While the more basic features of 22Miles might be quite intuitive, you do need to take note of the AI-powered personalisation and multi-site governance. Larger organizations that have more complicated needs may find that it is easier to implement additional solutions and that it takes a little more time than expected to grasp the full concept of the platform. If you can keep this in mind then you will find it easier than ever to get the result you need out of the service.

Connectivity

Another thing to take note of is that you may run into some connectivity concerns. Real-time data features and AI-powered tools tend to rely quite heavily on having the internet and if you don’ t then you may find that you experience issues. On the flip side, if you have the internet but find that the connection isn’t as good as it could be then this can also lead to disruptivity issues. If you want to ensure that you have a good result then it’s a good idea for you to ensure your internet is good, as this is a good way for you to make sure that you have smooth functionality as well as optimal performance. 

Setup Time

The setup process can be quite long and this is especially the case if you intend to integrate 22Miles with your legacy system. With that said, when you do make the leap to it, you will soon find that it is a very good investment and that it all pays off. Of course, there is some financial risk but ultimately it will pay you back in returns when you get to grasp the concept of it.

Conclusion

In conclusion, 22Miles offers a very powerful digital signage solution with a huge range of features. You will find that it is very easy for you to try and improve your visual communication strategy. While there are some drawbacks, you do need to take note that the learning curve as well as the general flexibility offers a lot for you to benefit from. You can also benefit from AI-driven personalisation as well as scalability. If you want to get the result you want, then as long as you can get through the initial setup, you should find that it’s easy to benefit.