top of page
The Growth Ledger
Case Studies, Profit Playbook, & Research
Alani Nu Owner? The $1.8 Billion Acquisition You Need to Know
Who Owns Alani Nu? As of 2026, Alani Nu is owned by Celsius Holdings, Inc. (Nasdaq: CELH). The fitness beverage giant officially entered into a definitive agreement to acquire the brand in February 2025 for $1.8 billion. The acquisition combined two of the fastest-growing names in the "better-for-you" energy category. While Alani Nu was originally built under the Congo Brands umbrella by founders Katy and Haydn Schneider, it now operates as a leading platform within the Celsi
3 min read


Innovation and Inspiration: An Interview with Tomas Milar, Founder of Eqvista and Cheqly
In the fast-paced world of entrepreneurship, few stories are as inspiring as that of Tomas Milar. From his roots in Prague, Czech...
Sep 20, 20235 min read
bottom of page
